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With over 15 years of experience in the luxury and lifestyle industry, I have advised leading brands and high-profile figures on areas such as Strategic Planning, E-commerce, Digital Marketing, Communications, Creative Content, with a recent emphasis on driving Innovation.
I started agency side.
- Publicis in Paris
- Wednesday (BBDO) in London
- Spring Studios
I worked brand-side at Burberry.
Setting up a new division for creative and delivery. Key point of contact across product, marketing, creative for all beauty activity. Cross-functional program management across different departments: art direction, graphics, point of sale, digital, content production. Led a team of project managers and creatives. My role was to foster creativity to support business strategy, team collaboration and integrated project output.
I created my own digital agency.
Helping hospitality clients create a thriving online business and leverage a multi-channel marketing approach. Our services include all things digital: Strategy, Social media, Influencers marketing, Content production, E-commerce, SEO. Clients included The Langham, Yotel, Hilton, Bürgenstock Hotels. I’ve had the chance to travel extensively during this time which I truly loved.
I transitioned to strategic projects in blockchain and AI.
After scaling my agency, I transitioned into leading global strategic initiatives in marketing, blockchain, and AI for enterprises, investors, and family offices. I don’t just advise—I deliver full platforms and solutions. My core strength lies in crafting end-to-end strategy and frameworks, assembling the right resources, and spearheading digital-transformation programmes that turn vision into life and measurable results.
#1 BRAND & CREATIVE
I've been lucky to be at the heart of thrilling brand creations and helping new businesses start, scale and grow. I can help you with the following:
- Developing your content strategy 
- Producing your brand assets 
- Managing 360 creative production 
- Creative production including: art direction, graphic design, photography, video, 3D animation, web design, copywriting. 
#2 DIGITAL MARKETING & COMMUNICATIONS
Starting in digital 15 years ago, I have been part of an evolving industry in which I have gained experience in e-commerce, content production, social media and cross media campaigns. I can help with:
- Strategic communication plan 
- Project roadmap and implementation across digital channels 
- Creative development and distribution 
- Digital channels including: e-commerce, social media, influencers, partnerships, email marketing. 
#3 STRATEGIC PLANNING
I am able to take your business from A to Z. Responsible, versatile and flexible, I am comfortable managing multiple projects. I have experience working with different teams across global projects. As part of a team or working independently, I’ve managed multi million pound budgets on a range of projects. Output:
- Project set up and development 
- Resource, budget, timings, processes 
- Team roles and responsibilities 
- Overseeing project/team effort 
#4 INNOVATION
I now specialise in driving forward-thinking solutions, with a focus on blockchain, AI, and emerging technologies. From global projects to cross-functional teams, I’ve introduced innovations that enhance efficiency, security, and scalability. Whether working independently or collaboratively, I deliver impactful, transformative outcomes. Output:
- Identifying and implementing innovative strategies 
- Introducing blockchain, AI, and new technologies 
- Enhancing business agility and efficiency 
- Leading cross-functional innovation initiatives 
 
              
             
              
             
              
            